Founders Spotlight

Jake R, Co-Founder

I move through life with intention and openness, choosing to care deeply and dream forward. I show up with kindness in every interaction, knowing that how I treat others reflects who I am becoming. Growth is not optional for me. It's essential. I am constantly refining who I am and what I create, committed to evolution over stagnation.

I value calm confidence over loud bravado, meaningful connection over shallow networking, and purposeful living over mindless routine. I keep my life light by focusing on what truly matters, my mind clear by staying present with my priorities, and my heart grounded in gratitude.

I am here to build something that lasts, to learn something new every day, and to rise through consistent effort rather than fleeting motivation. My path is not defined by speed but by sustainability. I believe in progress that compounds, in showing up when it's hard, and in the quiet power of doing things the right way.

Slowly. Steadily. Genuinely. That's how I move. That's my Zyphr Lyfe.

 

Steve v, Co-Founder

I strive to live with purpose, gratitude, and kindness, knowing the energy I put out comes back in meaningful ways.  I haven’t always done this perfectly, but focusing on these principles has changed how I see myself and the world, helping me grow into a better version of who I am.

Each day I try to show my appreciation to the people around me,  staying loyal, being there for others, sharing positivity, and making small gestures that matter. I’ve learned there are no failures-only opportunities to learn, grow, and evolve. My focus is on what truly matters: personal growth, meaningful connections, and creating a life that feels as good as it looks.

 

Frank F, Marketing and Communications Director

I believe life is about leading by example, standing by your values, and being the kind of person you want others to become. My actions will always speak louder than my words, and I believe that character is built through consistency, integrity, and how you treat people when nobody is watching. Respect is something I take seriously. It should always be given, and it should always be earned in return. I believe in treating people the right way, being genuine in my intentions, and expecting that same level of respect from those around me.

At the end of the day, family, friends, and love are what life is truly about. The memories we create, the people who stand beside us, the laughter we share, and the moments we spend together are worth more than anything money can buy. Success means very little without people to share it with. I want to build a life filled with meaningful connections, unforgettable experiences, loyalty, and love. It's not about having the most; it's about appreciating what matters most.

I believe life is meant to be lived, not just worked through. Whether I'm out hunting, watching or playing sports, spending time on the golf course, relaxing at the beach, or exploring somewhere new through travel, I find happiness in the experiences that make life memorable. I enjoy the competition, the challenge, the freedom, and the opportunity to step away from the everyday routine. Sometimes the best moments are the ones you never planned, shared with the people who make them special.

I'm always striving to become a better version of myself, not by trying to be better than everyone else, but by holding myself to a higher standard than I did yesterday. I believe in doing the right thing, keeping my word, respecting others, protecting the people I love, and leaving a positive impression wherever life takes me. I don't expect perfection, but I believe in accountability, growth, and having the courage to stand for something.

Life isn't measured by titles, possessions, or how loudly you announce your success. It's measured by the people who trust you, the respect you earn, the love you give, and the memories you leave behind. I want to live with purpose, lead with integrity, love without hesitation, and enjoy every opportunity to make the most of this life.

Lead by example. Give respect. Stay loyal. Love your people. Make memories. Live life to the fullest.

That's what I stand for. That's what matters to me. That's my Zyphr Lyfe.